Reply To: What are the best practices for setting freelance rates?

  • Daniel

    Member
    03/11/2024 at 10:56 PM

    You bring up an important point!


    As freelancers, we need to clearly show our value to potential clients.

    Hereā€™s a simpler way to understand this:

    • Profile as a Billboard:
      Think of your profile as a mini billboard that displays your skills and achievements. It needs to effectively communicate what you can offer.
    • Sharing Valuable Information:
      When creating your profile, focus on sharing valuable information quickly. Clients often have many applicants to review, so your profile should grab their attention right away.
    • Risk of Losing Attention:
      If you have a long list of highlights, clients may only read the first few. This could be a problem if the most relevant experience is lower on the list. You only have about 15 seconds to catch their interest!
    • Tailored Approach:
      While this method can work, itā€™s important to remember that thereā€™s no one-size-fits-all solution for every freelancer on platforms like Upwork. If you specialize in a specific area, you may have better luck connecting with a smaller, very targeted audience.

    Essentially we need to balance our value proposition with a skills outline.

    One such way to do so is to grab the attention of the reader in the job application.

    Keep in mind you can attach files to your application!

    If you have well-defined specialties you can craft documents for each that can be used like a landing page curated for that specific audience.

    This can be a great way to work around this issue while maintaining a well-rounded and balanced profile that really helps you shine.