Reply To: Finding the Right Pricing Strategy as a Freelance Writer

  • Tracy Singleton

    Member
    26/01/2025 at 5:28 AM

    Hey Maria,

    I totally get where you’re coming from working in a specialized niche like Spanish writing can sometimes feel like you’re battling a massive crowd that’s ready to charge rock-bottom rates (reminds me of folks sprinting for doorbuster deals on Black Friday). But from my experience, there’s still room for writers who can really showcase top-notch quality and expertise.

    I’ve found that even in crowded markets, businesses often need very specific skills or backgrounds. Are you a whiz at marketing copy, legal translations, or maybe medical writing? If you pinpoint an area where you absolutely shine, you’ll stand out to clients who need exactly that. And trust me, those clients are a lot less likely to go for bargain-basement bidders when they’re looking for someone with the right know-how.

    I know it’s tough, but I’ve battled plenty of lowball offers on Upwork myself. One thing that helped me was focusing on the unique value I bring. For instance, if you’ve got a knack for making complex topics easy to digest—or you’ve got some special industry insights—play that up in your proposals. Clients who appreciate that level of detail and professionalism will pay accordingly (and they won’t haggle you down to half your rate).

    Anyway, I’m curious have you thought about narrowing your focus even more or emphasizing a certain type of writing you do better than anyone else? Let me know