Upwork Masterclass and Academy

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Course Content

Module 1: Introduction to Upwork

Lesson 1.1: Course Overview and Objectives 5 Topics

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1.1.1: Introduction

1.1.2: Course Structure

1.1.3: Course Objectives

1.1.4: Expected Outcomes

1.1.5: Engagement and Course Requirements

Lesson 1.2: Upwork: A World of Opportunities 6 Topics

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1.2.1: What is Upwork?

1.2.2: Opportunities on Upwork

1.2.3: The Freelance Revolution

1.2.3 Freelancing Revolution Part 2

1.2.4: Benefits of Freelancing on Upwork

1.2.5: The Potential for Success

Lesson 1.3: Your Instructor’s Journey: From Freelancer to #1 Successful Freelancer in the World 5 Topics

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1.3.1: Starting Point

1.3.2: Your Breakthroughs

1.3.3: Achievements on Upwork

1.3.4: Lessons Learned

1.3.5: Current Position and Future Goals

Module 2: Profile & Portfolio

Lesson 2.1: Crafting a Standout Profile 5 Topics

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2.1.1: Overview of a Compelling Profile

2.1.2: The Power of Personal Branding

2.1.3: Creating Engaging Headlines

2.1.4: Writing a Powerful Bio

2.1.5: Showcasing Your Skills

Lesson 2.2: Upskilling Your Way to Better Projects 5 Topics

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2.2.1: Importance of Upskilling

2.2.2: Identifying Areas for Upskilling

2.2.3: Combining Skill Sets for Higher Value

2.2.4: The 15% Rule

2.2.5: Resources for Upskilling

Lesson 2.3: Building an Impressive Portfolio 5 Topics

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2.3.1: The Role of a Strong Portfolio

2.3.2: Selecting Portfolio Pieces

2.3.3: Structuring Your Portfolio

2.3.4: Portfolio Presentation Tips

2.3.5: Continuous Portfolio Updates

Lesson 2.4: SEO Optimization for Your Profile 5 Topics

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2.4.1: Understanding SEO and Its Importance

2.4.2: How Upwork’s Search Algorithm Works

2.4.3: Keywords & Phrases to Include in Your Profile

2.4.4: Optimizing Your Profile for SEO

2.4.5: Monitoring and Updating SEO

Lesson 2.5: Effective Proposals – Winning Clients Over 4 Topics

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2.5.1: The Art of Crafting Proposals

2.5.2: Structure of an Effective Proposal

2.5.3: Tailoring Proposals to Client Needs

2.5.4: Standing Out Among Competitors

Lesson 2.6: Gamifying Your Rate – The Art of Giving Yourself a Raise 4 Topics

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2.6.1: The Concept of Gamifying Your Rate

2.6.2: The Strategy of Incremental Increases

2.6.3: Timing Your Rate Increases

2.6.4: Communicating Your Value to Justify Higher Rates

Module 3: Understanding Contracts

Lesson 3.1: Types of Contracts: Hourly vs. Project-Based 6 Topics

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3.1.1: Explanation of Hourly Contracts

3.1.2: Importance of Payment Protection

3.1.3: Explanation of Project-Based Contracts

3.1.4: Comparison

3.1.5: Making an Informed Decision

3.1.6: Upwork’s Value

Lesson 3.2: Understanding the Benefits of Hourly Contracts: Payment Protection and Insurance 7 Topics

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3.2.1: Introduction to Payment Protection

3.2.2: In-Depth Discussion on Hourly Contracts

3.2.3: Benefits of Payment Protection

3.2.4: Understanding Upwork’s Fees

3.2.5: Real-World Scenarios

3.2.6: The Confidence Factor

3.2.7: Client Trust

Lesson 3.3: Deciding When to Use Hourly or Project-Based Contracts 7 Topics

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3.3.1: Understanding Your Work

3.3.2: Client’s Preferences

3.3.3: Trust and Relationship with Client

3.3.4: Your Confidence in Project Scope and Deliverables

3.3.5: Risk Assessment

3.3.6: Trial Project

3.3.7: Payment Protection

Lesson 3.4: Setting Up Contracts: Best Practices

Lesson 3.5: When and How to End Contracts

Lesson 3.6: Navigating Challenges and Disputes in Contracts

Module 4: Leveraging the Project Catalog

Lesson 4.1: The Power of the Project Catalog

Lesson 4.2: Setting Up Your Project Catalog

Lesson 4.3: Marketing Your Catalog Services

Lesson 4.4: Incorporating Consulting Projects into Your Catalog

Module 5: Winning Proposals

Lesson 5.1: The Art of Writing Winning Proposals

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About Instructor

Adam Palmer

7 Courses

+73 enrolled

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$297.00

Course Includes

47 Lessons
64 Topics
Course Certificate